CareAR, a Xerox Company, is an augmented reality software company with the motto to “Make Expertise Accessible”. They do this through their proprietary mobile application which connects field technicians to experts at their home office. Both the technician and remote expert are able to interact together in real-time over live-stream video from the work site where they can collaborate to solve challenges that the technician would struggle with independently without assistance.

This technology has provided tremendous value in the manufacturing, telecom, IT service, and healthcare industries saving thousands of man hours and truck-rolls from needing to happen.

In addition to the cost saving measures CareAR has delivered to their customers, there’s also a significant cut in carbon emissions for organizations that deploy this technology.

I worked with the team at CareAR to develop an embedded carbon calculator for their website. This tool allows visitors to model how CareAR can help their organization cut carbon emissions and save money at the same time based on their truck roles, job site distance, and fuel used in dispatch.

The calculator was developed as a custom WordPress plugin that was built to support the Divi theme on the website. Form values were connected to their Adobe Marketo platform making it easy for CareAR staff to connect with visitors interested in the CareAR service offering.

Does your marketing team need something like this on your website? I can help! Drop me a DM and let’s make it happen.