The Choose Healthy Challenge was a mobile-app based game designed to encourage healthy living habits – putting gamification theory to work – in a way that makes people happier and healthier.

The concept behind this app was simple: encourage the user to take an action that benefits their physical health, nutritional health, and emotional health, every single day.

The app made it simple to quickly document these activities. For example, did you go for a walk? Open the app and grab a selfie of yourself making this happen. Every time you documented one of these healthy activities, your health tracker would update and reflect that on your personal dashboard. This would give you that positive reinforcement to build a streak of healthy activities over a multi-day period. Snapchat-style user engagement here – but without the algorithm brain melt.

As you earned points from doing healthy activities, you climbed a leader board competing against others in the Birmingham area that were also taking part in the Choose Healthy Challenge. These points counted as “prize entries” making you eligible to win prizes at the end of the Choose Healthy Challenge.

My Role On The Project

I led the mobile development effort to bring this app to life writing all of the mobile app code to make this possible. The app was built on the open-source Titanium framework leveraging JavaScript and cross-platform technologies. The app was successfully deployed on both the Apple Appstore and Google Play store for the duration of the Choose Healthy Challenge.

Do you need help building a mobile app from the ground up? I can help! Having shipped a number of apps for iOS and Android over the years, I’m intimately familiar with the challenges that come from building one from scratch to scale. Drop me an email and let’s chat. Happy to help bring your app vision to life!